LOVE your listing.
We want you to fall head over heels and get swept off your feet...by your own listing. Why? Because then buyers will do the same.
In all honesty, current tools & technology make it quite simple to list a property for sale. By entering information into the MLS system, clicking a button, the average Real Estate agent can automatically have their listings appear for sale online and in front of buyers.
We don’t do average. Ever. We certainly don’t do what ‘most’ Realtors do. We push harder. We don’t just promise, we deliver. We customize everything. We create an experience.
We create a unique sales and marketing strategy for every. single. property. We deliver a seamless and turnkey experience. From start to finish. And boy, do we ever work hard. For you. (don’t take our word for it, just ask our clients!)
We look at every property with a fresh set of eyes. And because every home is unique, we believe every marketing plan should be unique. We make sure to spend our marketing dollars where they are most effective, and we have an in-house marketing specialist to ensure this can happen. We strategically think through the mind of the buyer for your specific property. This dictates everything from our tailored content, photography and videography direction, staging/styling, online strategy and targeted marketing. While we only use the best-in-the-business in terms of tools & resources, arguably our differentiation lies within individualization.
Wondering what this means to you? Keep reading about the TOP TEN REASONS WHY, when you list with us, YOU WILL LOVE YOUR LISTING.
Want to skip the points and meet for 30 minutes?*
Want to know what your home is worth?
*In less than an hour, we will:
- Provide you with a complimentary valuation for your property
- Summarize our unique sales and marketing strategy
- Leave you with references and testimonials that validate our track record
- Show you how to LOVE YOUR LISTING
TOP TEN REASONS WHY, when you list with us, YOU WILL ❤️ YOUR LISTING.
1. Stunning Professional Photography
The first impression counts. Everything starts there. 96% of buyers start their property search online and swipe through thousands of photos to find the ‘one’. Unfortunately, that can also make it harder for buyers to distinguish one listing from another. After a certain point, they can all tend to look the same. When you only have a split second to grab a buyer’s attention and have your listing stand out from the rest, the photos have to make them “stop” or “go back.”
We demand stunning photos and work with only the best photographers in the industry. Professional photography, with a unique and creative eye for every listing, is our standard.
Our images are shot with wide-angle lenses, are high resolution and always unfiltered. Our photographers are just that good.
2. Targeted Online Ads
Our team has sophisticated online marketing and social media tools to target, track and convert buyers.
Our online ads run through exclusive industry systems, plus Facebook and Google and are individualized for each property. Through a campaign strategy, we run ads that are specifically designed to target potential buyers. These campaigns include coming soon ads, targeted and segmented email blasts, retargeting campaigns, just listed and open house postings.
Our ads are designed to demographically target the ideal buyers for a specific property. This includes specifications down to age, area (as narrow as postal code targeting) and interests. We have an online follow-up that ensures interested buyers know about your property and convert. Through our systems, our ads are put in front of potential buyers multiple times and across many partner websites and search engines.
3. A Website That Does More Than Just Showcase Your Listing
We partner with a marketing company out of the US called Curaytor. The founders of the company are real estate industry professionals and have been featured in Inman as the most influential real estate leaders, so they know what this business is all about. Curaytor provides us with a multi-pronged approach to not only attracting buyer leads but actually capturing them. Our website is designed with their cutting-edge technology that captures the contact information of the interested party and flawlessly integrated with our customer relationship management software to ensure that we never lose an incoming lead. coupled with our own high standard for design, our internal marketing professional, and perfectly targeted social media presence - we create the perfect mobile mousetrap that can generate 100's of leads on each listing we campaign for, often before it's even on MLS.
Our listings are showcased on individual property pages within our website which allows us to capture potential buyer interest for your listing and easily share the listing details across multiple online platforms. We showcase the presentation of your listing online by highlighting all marketing, using large-scale professional photos of the property and by adding features such as floor plans, architectural drawings, and custom videos.
4. Custom 3D Virtual Tours, Drone Photography or Video Tour of Your Property
Our unique, 3D videos, drone photography or video tours have a viral effect. Buyers don't always have the time to view your home in person, in fact with the power of the internet some people prefer to start their search in the comfort of their living room. Forget about curb appeal, you need web appeal, and with One House Real Estate, you get exactly that! An immersive 3D tour that enables your potential buyers to "virtually" walk through your home. In fact, if they have access to a VR headset then buyers can walk through your home without ever leaving theirs! We even use our VR glasses to show potential clients our library of active and upcoming listings. Check out an example here!
P.S. - it’s so important to be aware that there is a huge difference between a virtual tour and a video tour. Don’t be mislead! Most agents will promise “virtual tours” and what they intend to provide is an animated slideshow or virtual tour of the photos of your property. We spend the money to do it right!
5. Professionally Designed Print Marketing
All of our print marketing pieces are professionally designed, for every property. Nothing is a template. We work with professional graphic designers to create a consistent, polished and modern look and feel for all of our print materials including Property Brochures, Just Listed/Sold Flyers and Signage for your lawn, neighbourhood and Open Houses.
6. Professional Measuring - List with Confidence
The world of real estate has changed and with it the rules that go along with it. Not long ago you could list a home using the floor plans provided by the builder or use a previous listing to provide information on size. Not anymore!! Today's realtor is required to ensure the size of your home is accurately represented. Misrepresentation can result in lawsuits and headaches for everyone involved in the sale. With One House Real Estate, you can move forward with confidence knowing your home has been measured professionally and to the RMS standard set out by the Real Estate Board. Selling your home can be stressful, don't add to that stress by listing with a realtor that's not taking the proper measures (no pun intended:))
7. Vast Network
You want as many people to see your listing as possible (without having to traipse through it!). With an established database, we can accomplish that for you.
First, our expansive and rapidly growing network of buyer contacts will not only receive visually appealing online marketing about your listing, but they are also segmented to encourage high-quality engagement based on suitability of your listing for their needs.
Second, we have carefully curated a Realtor network that is categorized by their typical buyer price points and neighbourhoods.
8. Event Open Houses
Planned based on the property type, location, and style, our Event Open Houses are a favorite (for both our Sellers and the guests!)
The goal: to create a buzz and energy at your Open Houses that will generate a sense of excitement and potential fear of loss if Buyers don’t act on their interest in your listing. This is successfully executed through effective marketing (to ensure the Open House is well attended) and that people have a great experience while they are there! Music, great food, and beverages treat for kids (if applicable!) and stunning marketing materials all make for the right atmosphere for either potential buyers or agents.
9. The Team Behind Your Listing
When you hire us to market and sell your property, you get our whole sales team working on your behalf, not just one solo agent. We are all full-time sales representatives, with a strong track record in sales, negotiations, and marketing. Combined, we have over 25 years of experience. We live and breathe real estate and have a lot of fun doing so.
10. Our Results
We let our results speak for themselves so we don’t have to.
We thrive on creating experiences worth talking about.
Let our clients speak for themselves.